tigrz.paris is the leading independent agency in France in terms of investment volume and among the top 3 major media agencies. We manage over 130 million euros in France and internationally, primarily on Meta, Snapchat, TikTok, YouTube, Pinterest, X, Twitch, and LinkedIn.
Our approach combines media consulting and media operations with a performance-driven mindset. We challenge traditional management models to adapt innovative programming protocols, enabling us to find the right alternatives and solutions for each challenge.
Our consultants are trained to support our clients with advanced models that go beyond traditional or automated approaches, which limit the assessment of performance. Among our key protocols and tools, we can specifically mention:
We have developed, tested, and scaled approaches that allow brands to internationalize their business globally. Our approach combines maturity steps across three phases:
- Internationalization of best practices,
- Localization of approaches,
- Multi-model management by market.
To support our clients in their branding strategy of awareness, desirability, and preference, we have developed a Tech – Brand Scaler tool and a methodology that allows us to evaluate the minimum investment thresholds and repetition levels required to generate measurable lifts.
To refine the approach and advance in performance management models, we have developed a Tech – Media Booster tool that allows for manual pacing of campaigns in France and internationally, capturing performance based on daily recorded trends.
We have developed innovative protocols such as Tech – Suite Expander, which enables the adoption of post-cookie programming pathways that accelerate the exit from learning phases to maximize performance and achieve optimized media costs.
